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Category Archive: Design Related


Colour of the year 2017

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Colour of the year 2017

Pantone recently announced colour of the year for 2017 would be Greenery, which is described as “a refreshing and revitalizing shade”.

Each year Pantone release a colour of the year to reflect the current cultural climate.

To find out more about Greenery Pantone 15-0343 visit the Pantone website.


A good impression is key

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A good impression is key

For most companies a business card is used as a promotional tool and are often handed out to potential new clients, so leaving an impression is key.

Sanda Design were recently asked to create an identity for newly established luxury chauffeur company The Wright Way. As well as a new identity they were keen to have luxury style business cards to go alongside their company image. We came up with the idea to have their business cards printed on a thick 400gsm silk stock, with their new company symbol created using a silver foil on the back, to cap off the cards they would have a matt laminated finish and rounded corners.

The Wright Way were extremely pleased with their newly printed business cards and can’t wait to start handing out to potential new clients.


We did it!

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Design Portfolio

We’ve finally got round to updating our online design portfolio, please feel free to have a look through it.

Sorry it took so long, we’ve been busy taking care of our client websites instead. We promise the next update won’t take as long!


Pantone colour of 2015

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Pantone Marsala

In recent news the authority of colour ‘Pantone’ announced that ‘Marsala’ was the pantone colour of the year (2015), being described as “a naturally robust and earthy wine red”.

To learn more about Pantone’s colour of 2015 go to the Pantone website.

Credits:
Image sourced from www.thecreatorsproject.vice.com


Sneak peek of this years Christmas cards…

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Christmas Cards

Another reason to get your company logo right…

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Google recently announced company logos will soon start appearing in it’s search result pages. This is good news for your company, if you have great logo you will have more chance of attracting visitors to your website.

When thinking about your logo, it should visually look good, be unique, be flexible enough to scale to a range of sizes and work in a variety of different formats, from mobile phone apps to advertising boards, and now Google search pages!

But logo design isn’t just about creating a pretty visual, it’s also about developing a brand and communicating your company position.

Also remember your logo is only a small part of your brand. Your brand is your company image, from your company strategy to the way you speak and interact with your customers, all these play a big part of your brand.

If you require our help with branding or a rebrand please get in touch.


Twitter page…

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Our twitter page is now up and running – check it out at www.twitter.com/sanda_design Twitter is a great marketing tool for any business, it allows you to easily interact with your client/customer base. You could use Twitter to market a new product, give away promotions or receive customer feedback on a service, the list goes on. With more and more companies using Twitter as a tool, why not give it ago yourself.

If you require our help with Social Media marketing or any marketing campaigns, please get in touch.


Our design process…

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We thought we would share with you our typical design process when taking on a new project. The project could be anything from web or print, but it doesn’t really matter – because our process starts the same regardless. The process is broken down into five sections:

Plan:

The planning is critical to the success of any design/marketing project, great planning will often make a project more successful.

Research:

From research we understand the project objectives, our client and their target market.

Develop:

Once we have a clear strategy in place, we develop our campaign idea into a finished concept that can be tested, amended and developed into an exciting finished product.

Launch:

Once our concept is completed and approved by our client, it’s time to launch.

Analyse:

But Sanda Design doesn’t stop there, we like to know that the project has been a success and met its objectives. This is where we see all our hard work has been worth it.

If you have a project that we might be able to help you with, please get in touch with us.